Om Sai Venkata Group

Om Sai Venkata Group is one of the highly reputed construction companies in the Pimpri- Chinchwad metropolitan area. This group never had its own marketing and sales setup before and all of these were handled by another marketing agency before C&I’s team joined in as marketing consultants. Over a period of six months, which was our target period, we performed the following functions:

Marketing & Sales Team setup – Setting up an internal marketing and sales team

Sales Staff Training – Technical training, communication skills and etiquettes training for sales staff. Prepared a “training pack” for assistance of new candidates.

Market Survey – Survey of the real estate market in segments where new projects are planned and thus drafting an analysis about the feasibility of the project from a marketing perspective.

Creative Designing – Designing of website, logos, brochures for new projects, hoarding advertisements, newspaper advertisements, banners, exhibition stall designs, event invitation cards, visiting cards, festive greeting cards etc.

Content Writing – Content writing for website and brochures.

Theme Development for new projects – Suggesting themes for new projects, suggesting amenities and specifications for the projects.

Promotional Activities – All types of media advertisements, print, digital and web, right from concept development to actual implementation.

Sales – Sales activities of new projects.

Exhibitions – Represented the group in 7 property exhibitions (3 in Pune, 3 in Mumbai and 1 in Doha, Qatar).

Launch Events – Planning, management and execution of launch events for new projects.

Corporate Tie-ups – Handling tie-ups with the companies from Pune for the sale of commercial projects. Moreover, executed tie-ups with banks for project approvals.

C&I's APPLICATIONS - marketing strategy, marketing planning, marketing communications, market research, online marketing, marketing audit, sales support, interiors



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